March 3, 2024

Microsoft Dynamics AX 2012 R3 available in the MEA region  

DUBAI— Microsoft Corp. today(May 5th) announced that the next major update to it’s flagship ERP solution, Microsoft Dynamics AX 2012 R3, is available to customers across the Middle East and Africa region.The announcement came at the Microsoft Business Solutions Summitt hosted in Dubai, UAE for the region’s technology and business executives.

Designed to help businesses run an agile operation that exceeds their customers’ needs, engage with them on their terms and help fuel growth, Microsoft Dynamics AX 2012 R3 delivers new warehouse and transportation management capabilities to provide customers with real-time end-to-end insights into supply-chain execution. New Lifecycle Services available with this release help organizations improve the predictability of Microsoft Dynamics AX implementations by simplifying and standardizing processes, and bringing innovative and integrated experiences for serviceability and support.

Karim Talhouk
Karim Talhouk

“Technology has transformed how we engage, connect and interact with one another,” said Karim Talhouk, Microsoft Business Solutions Lead for Microsoft Gulf. “ With the new Microosft Dynamics AX 2012 R3 release, we are are delivering a solution that helps businesses enable new mobile scnearios, take strategic advantage of the cloud, have deeper engagemnets with their customers, and overall, deliver amazing experiences for people at work and on the go.”  

 This update introduces a new end-to-end apps and services framework, allowing businesses to develop and distribute modern apps for specific scenarios and mobile devices that can easily and securely connect with Microsoft Dynamics AX. Adding to the growing number of mobile apps, the update will include a new app for shop floor operators that lets them report on production jobs with touch-enabled Windows devices.

To rapidly serve more customers in new segments and emerging markets, Microsoft Dynamics AX 2012 R3 adds support for deployment on Microosft  Azure via infrastructure as a service. This capability delivers high availability of data and disaster recovery data, as critical business data is stored in the cloud and can be retrieved by businesses virtually anytime, anywhere. Pre-configured environments are also available on Windows Azure for businesses to speed deployment, and significantly reduce time to value from Microsoft Dynamics AX 2012 R3, for demonstration, development, testing and production usage.

Powered by Microsoft Azure, this release includes Microsoft Dynamics Lifecycle Services which introduces new solutions for serviceability and support to help organizations improve the predictability of implementations and provides them with the agility required to keep up with ever-changing business environments. Early adoption of this service has demonstrated that customers have been able to significantly reduce time spent to define, develop and operate their business application. For example, in cases where early adopter customers needed incident support, more than 65 percent of them were able to address issues and questions on their own through the use of this service.

Reinforcing the value Microsoft Dynamics AX is delivering to businesses, Microsoft released a commissioned  Forrester Consulting TEI (Total Economic Impact) study. Based on customer surveys and interviews, Forrester determined that a composite organization using Microsoft Dynamics AX 2012 had a three-year ROI of 92 percent, a payback period of 21 months and benefits of over $6 million,* highlighting the real benefit and time to value this solution delivers to customers.

Microsoft Dynamics AX 2012 R3 is a significant step for the entire industry toward the future of ERP, with apps, devices and services in the cloud as cornerstones of its new capabilities. The advancements it offers in business logic and data model, cloud and new apps, and services and devices scenarios all set the stage for continued future innovation evolving directly from the functionality being delivered today.


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