ATM 2025 Poised for Record-Breaking Attendance as Registrations Soar 104%

Dubai, UAE – Arabian Travel Market (ATM) 2025 is on track to welcome a record number of high-value visitors, with registrations surging 104% year-on-year. With three weeks to go, the event reaffirms its status as a global hub for travel trade professionals.

International markets represent 52% of total visitor registrations, while the UAE and GCC contribute 48%, underscoring ATM’s international appeal and cross-cultural collaboration opportunities.

Surging Global Interest
Danielle Curtis, Exhibition Director ME, ATM, said: “Growing international participation boosts ATM’s global profile, driving economic growth in hospitality, retail, and travel sectors. This year, we anticipate strong engagement from key markets, reflecting demand across the tourism industry.”

The top five registered countries include the UAE, India, Egypt, Saudi Arabia, and the UK. India’s booming outbound travel and aviation sector make it a key market, while Egypt’s tourism revenues soared to $15.3 billion in 2024, with a government target of 30 million tourists by 2032. Saudi Arabia’s Vision 2030 investments further position it as a global travel powerhouse, and the UK remains a major player in both inbound and outbound tourism.

Last year’s ATM saw visitor increases of 51% from Africa, 53% from Asia Pacific, 40% from Europe, and 26% from the Middle East. The trend is expected to continue, with significant regional growth in Saudi Arabia (+48%), Oman (+40%), Qatar (+39%), Bahrain (+28%), and Kuwait (+37%).

Expanding Event Features & Innovation
With over 55,000 attendees expected—including 37,000 visitors and 7,000 top-tier buyers—ATM 2025 will showcase more than 2,800 companies from 161 destinations. The event’s theme, “Global Travel: Developing Tomorrow’s Tourism Through Enhanced Connectivity,” will highlight industry-wide collaboration and the role of connectivity in shaping global tourism.

ATM Travel Tech has grown 23% year-over-year, featuring insights from industry giants like Booking.com, TripAdvisor, dnata Travel Group, Agoda, and Skyscanner. The new Start-up and Innovation Zone will offer an immersive VR experience, providing a platform for emerging travel pioneers. Companies such as Biyiy Electric Bikes, Ztexa Global, Traveln.ai, and Penny Inc will present innovative solutions in travel technology and services.

Strategic Partnerships & Industry Leaders
Held in collaboration with Dubai World Trade Centre, ATM 2025’s strategic partners include Dubai’s Department of Economy and Tourism (DET), Emirates, IHG Hotels & Resorts, and Al Rais Travel.

As the countdown to ATM 2025 continues, the event is set to drive global tourism innovation, foster industry partnerships, and create unparalleled business opportunities for travel professionals worldwide.