DUBAI- Event industry aspirants gathered at the annual Eventice Middle East graduate recruitment competition, held last week in Dubai, for a chance to kick start their career. Putting the contenders through their paces was biz-events, the Middle East’s largest and longest established provider of corporate team building events.
Launched in 2013 The Eventice Middle East is the regional adaptation of the popular UK-based recruitment event that goes by the same name. Organised by ESP International, The Eventice 2014 challenged participants over three days of knock-out competition to win job placements at leading Middle East event companies: Innovations Unlimited ME, Cheil, and Informa Middle East.
As part of the competition, biz-events developed and adjudicated a series of interactive tasks designed to test the recent graduates on creativity, persuasion, innovation, teamwork, collaboration and logic – all essential skillsets in the events industry.
Twelve shortlisted candidates participated in the final day of the recruitment initiative and were required to complete four activities in small groups. These included a high-tech treasure hunt, creating a perfume brand targeted at a consumer audience and producing a short promotional video to sell their perfume. The teams were also confronted with a variety of problem solving and analytical tasks.
Andrew Fieldhouse, Commercial Manager, biz-events commented, “The Eventice is a great platform for young hopefuls wanting access to one of the world’s leading event industries. The activities we conducted challenged the contestants’ creativity and resourcefulness, and they soon realised the value of team work and team building, particularly when trying to achieve business results.
“The Eventice also demonstrates the versatility and power of team building as a tool for achieving business objectives by improving a team’s performance. All the tasks were conceived to extract vital organisational benefits, and to maximize the contribution of every participant to achieve a business result. In the case of The Eventice, the bottom line for the participants was to demonstrate their skills and hear those famous words, ‘You’re Hired!’”